Local Sales Manager (WHEC-TV)

Requisition Posting Details

Requisition #:  19-1264 - Local Sales Manager - WHEC-TV

About Us:  WHEC-TV, News10NBC, is committed to excellence in broadcasting in a professional and innovative work environment. As a Hubbard Rochester, NY employee, you are surrounded by opportunities for growth while working with some of the very best talent in the industry. Our mission is to inform, educate and entertain as we engage and strengthen our community and create value for all stakeholders. A welcoming hometown and a high performance workplace awaits at News10NBC.

Job Overview:  The position of Local Sales Manager is responsible local and regional sales efforts. This position will develop new business for the station utilizing and maximizing all station platforms including but not limited to broadcast, digital and mobile.

Job Responsibilities:

  • Work to motivate, inspire, and coach members of the local sales team to achieve individual goals as well as station budget goals. Conduct timely, informative, energizing sales meetings that include on-going training with the intention of continuously elevating team performance.
  • Develop relationships with key local clients and prospects.
  • Actively participate in the sales process alongside sales team members and/or management.
  • Responsible for setting the pace and constantly providing feedback to team members to improve their performance. Hire, train and develop sales team members.
  • Collaborate with Research Specialist to produce insightful research pieces to support local sales efforts.
  • Develop effective strategies and programs to assist the local sales team with multi-tasking the sale of a variety of initiatives simultaneously
  • (i.e. station initiatives, seasonal sponsorships, local sports sponsorship franchises). Collaborate with DOS to manage inventory and revenue forecasting.
  • Assist local sales team members in accurately forecasting future revenue potential. Perform other duties as assigned.


  • BA or BS in Business, Finance, Marketing, or a related field, or an equivalent combination of education and successful work-related experience.
  • Strong verbal, written, mathematical, and analytical skills. Creative and flexible with a positive attitude.
  • Experience: Minimum 5 years' experience in broadcast media sales.
  • Prior experience with teaching, training and recruiting; proven ability to help people grow and motivate to be better sales people. Ability to establish and maintain customer relationships.
  • Established track record of creating and closing client-based solutions.
  • Proven track record for achieving and exceeding sales budgets in adverse market conditions. Knowledge of rating analysis, spot schedules and traffic systems.
  • Proficient with Microsoft Office Suite, and familiar with Nielsen, comScore, Scarborough, Ad-Intel, Wide Orbit Sales & Traffic, and Matrix
  • Monarch CRM.
  • Motivated, enthusiastic, self-starter who is able to work effectively on your own as well as collaborating in a team environment. Working knowledge of both broadcast sales as well as digital sales, in order to create solutions for clients.
  • Must have reliable transportation, a valid driver's license and a safe driving history as determined by the Company (driving record will be checked).

Physical Requirements: Must be able to perform the essential functions of the job. The Company will make reasonable physical accommodations to facilitate the ability to perform essential job functions.

EEO Statement:          We are an equal opportunity employer.